|Midas (he of the "golden" touch),
as judge of a musical contest between Pan and Apollo,
unwisely chose Pan as the victor, so Apollo replaced
Midas' ears with those of an ass. Midas hid his ears
under a cap, and only his barber knew of them, but he had
promised to tell no one. Burdened with this secret the
barber went down to the shore of a river, scooped out a
hole and whispered, "Midas has asses' ears,"
into it. The next year reeds grew in that spot, and as
the wind rustled through them, the reeds repeated the
secret to all that passed by.